Results & Responsible stewardship
B2B
Unified marketing strategy, execution & delivery. Delivering growth across digital channels, press & SEO
Best In-Market Digital Marketing for Retail ROAS
Success story
Overview
Cabinex are an Australian owned & operated and in the business of selling outdoor dreams. They have developed patented proprietary cabinetry solutions that make creating a dream outdoor kitchen at home that will last a lifetime.
Cabinex Australia are the owners and creators of the unique and patented Cabinex cabinetry system.
We’ve spent millions in R&D developing a 100% waterproof outdoor cabinetry solution that is quite literally the core of every Outdoor BBQ kitchen we build and install.
Designed & engineered to meet the rigours of the harshest outdoor conditions, Cabinex is now sold by our agents around the world in the UK, USA, and beyond.
Our Solutions
We devised a marketing strategy, with a channel mix of social advertising + search engine marketing; while working towards developing SEO best practice and techniques that delivered longer term organic traffic.
web design & development
Review from Unified marketing strategy, execution & delivery. Delivering growth across digital channels, press & SEO
Not only has it allowed us to reach new customers, it has been pivotal in re-shaping our customer service team's work load, increasing efficiency across our business.
They continue to deliver results and we love the team. Couldn't recommend them highly enough!
Collaborating with Cabinex & known personalities like Paddy Dangerfield & Usman Khawaja we’ve leveraged brand awareness, differentiating Cabinex from competitors and enhanced credibility and trust with their core audience.
brand marketing + content
Results
We targeted local electorate networks and audiences with engaging content and stories, all while keeping with the Labor parties broader communication strategies. Our approach resulted in a 52% increase in CTRs all while reducing their cost per click by -34%.
Better still, we refined available audience data and targeting to better identify relevant constituents, which resulted in extending their reach by 22% with the same budget.
Key Results by Numbers
+53%
CTR
increased click-through rates by 52%
Instagram + Facebook
Social Media Advertising
+22%
Reach
increase in reach with the same media budgets
Instagram + Facebook
Social Media Advertising
+52%
CTR
increased click-through rates by 52%
Ecommerce
Advertising & SEO
meks has been instrumental in the taking us from a traditional wholesale business to now selling direct to consumers, building us a website that allows our customers to personalise their product, with custom dimensions, real-time quotes and the ability to order and pay online.
Not only has it allowed us to reach new customers, it has been pivotal in re-shaping our customer service team's work load, increasing efficiency across our business.
They continue to deliver results and we love the team.